
In as much that I would like to post a video on Joel Christopher’s Internet Marketing Seminar that I attended last Valentine’s Day and getting the much needed additional bonus Joel promised if we posted one, I’m really not comfortable recording and seeing myself on video. But I’ll still ask him if this review could qualify me for the bonus. So for now, I’ll just do a review of what transpired last Saturday.
.
a.m.
* Job opportunities, internet marketing and what’s best for you’re situation
* Secrets to internet marketing success
p.m.
* Internet marketing business models to choose from
* Carl Ocab’s make money online with a 13 yr old success
* Jojy Azurin’s business model – membership sites
* Joel Christopher’s internet marketing challenge
The seminar started around 9 a.m. and the topic was focused on getting to know what internet marketing was all about and how to get a job online. There’s something for everyone. You can be directly hired, do freelance jobs, or be a business owner/consultant.
The morning was mostly geared towards informing students what internet marketing was all about and how they can jump start their career on one. Judging from the questions the students were asking, I think the subjects they were taking on marketing were mostly focused on traditional brick and mortar concepts. Although it’s nice to know them, marketing on the internet is a different ball game.
I really envy kids today especially the college kids who were invited for FREE and were given the much needed information and a chance to be part of Joel’s vision for the future. If these kids knew that they were sitting on a gold mine, they’ll probably jump on the bandwagon and start getting busy.
When I was studying in UST, high school and college, now don’t ask what year, we didn’t get that much opportunity and besides, if we were even given one, I probably would have not recognized it as such. I was more inclined to just hang out and chill, party and just slack for the rest of the year. When you’re young, you tend to do stupid things and realize it only when you get to a certain age. Hopefully, times have changed for these kids.
From what Joel discussed so far, I can clearly see which direction to go when looking for a job online or finding internet income from the various business models you can pattern your business from. Although it may sound simple at the outset, you really need to have a mission/vision or specific goal to achieve success.
Do you know what Joel’s secrets to internet marketing success are? He mentioned several but I’ll just focus on the ones that you can adopt in whatever business or career situation you’re in.
First and foremost is having a long term goal as well as short term goals. You don’t want to live just meandering through life do you? If you have something to achieve for, plan your life towards getting it.
Find your passion. If you notice, most successful people are passionate in what they do and eventually, they get to a point where working is not really ‘work’ for them at all. They can spend hours on end doing their ‘job’ and not complain about it. And to top it all they get pretty good at it that’s why they get noticed and people pay good money for their services.
This is a bit tricky though especially in the context of internet marketing. If you’re passionate about something but there’s really not much demand for it in your chosen niche, it can be quite frustrating. But if you’re really determined to succeed online, you’ll always find ways and means to coincide your passion with your niche.
The money is in the list or most importantly your relation with your list. I guess every internet marketer knows about this. But for newbies, it’s the process of capturing visitors’ name and e-mail address in exchange for an ezine, special report, e-course, software, etc. By having visitors to opt-in, you’ll get a chance to get to know them better and get them to be your best friends for ever simply because they will be your life blood for success.
Finally, one thing that really stuck to my mind is this – be transparent, be honest. You only have one name and reputation to build and protect. If you don’t have that, no one will even bother to do business with you. Joel also mentioned the 4 “Cs”, i.e. Being committed, competent, compassionate (pay it forward) and congruent (match action with words).
Trust from your visitors won’t happen overnight but as long as you stick to the principles above, eventually, they’ll know that you’re a person they can rely and depend on.
After lunch, Joel then proceeded to discuss several internet marketing business models you can pattern your own business with.
Among those discussed were info marketing, consulting, affiliate marketing, blogging, PPC, lead generation, joint ventures and membership sites.
I thought I already knew PPC or at least a little something about PPC but what Joel was talking about that afternoon was really waaaay over my head. That’s how I felt when I first encountered the term “SEO”. I’m still a newbie after all… There’s one thing I noticed about information on the net, it constantly changes and if you do not keep up with it, you’ll get left behind. Fortunately, Joel gave links for further study.
Resource speakers for that afternoon were Carl Ocab and Jojy Azurin. Carl’s business model – blogging as a source if internet marketing income while Jojy Azurin’s business model was membership sites. I haven’t really thought of membership sites as a way to make money online but he is living proof that it can be done and there’s still a growing market for it. There’s one other pinoy who’s doing this and if I’m not mistaken is a fellow named Ian del Carmen.
Carl the ‘kidblogger’ is really an amazing kid. Although it was his very first time to speak out in public, I think he really knows what he’s talking about – (SEO, tag line, branding, traffic, monetizing) and I can say for sure that he’s the real deal. How many of us at age 16 can give a 1 hour talk about something that adults still struggle to achieve? I got the chance to talk to him and his dad after the seminar and they’re both down to earth and soft spoken.
It’s not that often that a kid can get inspired to take action at an early age from just a comment or probably a ribbing from his dad. One thing I learned from Carl – be doggone persistent! Even if others say otherwise, I’ll borrow Pres. Obama’s catch phrase here – “Yes we can!”
Jojy’s segment on membership sites was an eye opener. There’s still a vast market waiting to be tapped in this area. Although I wasn’t able to personally talk to Jojy after the seminar, I’ll surely be one of those who’ll pester him with regards to sharing his secrets and insights on his area of expertise.
Having a membership site is not as easy to pull of as it seams because you really need to have a highly targeted market, demand and especially valuable and up to date content to make it worthwhile for members to sign in and stay. If you have the three (market, demand, content) and traffic taken care of, then you’ll be on your way to success. You’ll need to do a lot of brainstorming to cover all the bases.
At the end of the seminar, Joel announced that he is giving each participant a chance to finally test if one has got what it takes to be successful online by posing his 30 day challenge. I’ll surely be one of those who’ll give it a try.
I give Joel Christopher’s MMO seminar 4 out of 5 stars. Although Joel tackled as much as he can in a day, there really was not enough time for all of it to be discussed especially for the question and answer portion. But being a generous guy, he invited all participants to a special webinar for the continuation of the q&a. He also gave additional bonuses for all attendees, nice! Plus additional links to get more info on the topics discussed for that day. There’s this one small thing I wished Joel included, maybe a buffet lunch next time?
So for those of you who haven’t attended any of Joel Christopher’s seminar yet, I think his next one is in San Antonio, Texas this coming March and yes folks, Joel always over delivers. So stay tuned for more details.
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i really love to attend seminars like this but my few limitations hindered me…
so, i am just sitting here in front of my computer struggling to find relevant information in the web.
Nice meeting you there! I appreciate this review, thanks
@SELaplana - you’re doing pretty good from your blogs. Nice ride btw!
@Carl - you’re on a speaking gig tour now? way to go carl…. saw you on tv… nice gadgets! looking forward to your next project…. your ‘hummer’ ride…